adidas Sport Infinity Shoe Configurator
Eight years of branded innovation.
In sporting goods, you can innovate or get left behind. During an eight-year partnership, KISKA and adidas explored a range of design and communication concepts. The partnership kicked-off with an “impossible” 66-gram shoe, and then covered a range of innovation topics like zero-waste sporting goods, the future of footwear, and mass-customisation.
With these projects, adidas created an internal case for innovation and transformed its business.
Services
- Research
- Product Experience Design
- Brand Communication
- Digital Product Design
- Engineering and Prototyping
Year
2018
Client
Adidas
adidas is an innovation leader in its industry.
